Storytelling in the age of social media has yet another twist to understand. Each platform has its own distinct language. The story of you must be told in the right language to each audience group. You may be a fresh startup or a seasoned brand. We work with you to find the best storytelling vehicle to communicate your story to your audiences, be it old-time B2B partners, new clients, investors, or millennials who are hungry for your offering. We help you to communicate internally with ease, clarity and vigour.
We make cinema-quality films to tell your story across all digital platforms. Our team of both experienced and young creative talent will make stunning content specific to your audience and to the platform you are planning to publish it on. Whatever we do, we think social first. As long as you manage to engage on social media, you're on to a winner.
The first live TV broadcast happened in 1937, by the BBC. The smartphone in your pocket today is capable of broadcasting to the world with better quality. Online video streaming will grow to more than 80 percent of all consumer internet traffic by 2020, according to tech company Cisco. Native Facebook videos get more organic reach—that is, they’re seen by more users, even without promotion—than any other type of content (a whopping 135 percent more than photos), according to Socialbakers. Users watch 100 million hours of video on Facebook every day and comment 10 times more on Facebook Live videos than on regular videos. That's your engagement sorted. Periscope users watch 40 years’ worth of video every day.
You must go live. Whether you will be doing that yourself for a brand or you hire an agency to do it for you, we will train you to shine on live videos and to understand the principles that make live videos successful. We don't don't take it for granted because it is Facebook. On the contrary, we train you as if you will have the hardest interview with Hard Talk or the CNN, by journalists who have interviewed Prime Ministers and moderated international conferences. We simulate TV studios so that you sweat under spotlights and feel the pressure. Then we teach you the basic principles of aesthetics, bits about lighting and framing, those nitty-gritty stuff that will take your content to the next level. The aim is to overhaul how you communicate and when you know the principles, the rest is easy. At the end of the day, it's not rocket science. But to blast off, you need to know where the buttons are.
We have worked with some amazing brands. Recently, it was LEGO's Global Social Media team in London. Here's the case study:
We are passionate about social good and have extensive experience and expertise in CSR and social positive change projects. From edutainment projects for Iranian youth to helping Bill & Melinda Gates Foundation with creative content on an agricultural innovation project in Africa, from human rights films for a New York client to a Middle Eastern MOOC platform. Here are a few examples: